Marketing Quiz

Which is an example of trade  promotion:-

Marketers  can  enhance  the consumer's  ability to access  knowledge  structure  by ;-

Rising promotion cost and shrinking profit  margins  are the result of:-

In the  context of globalization , BPO means ;-

Super market is also known as:-

After concept testing  ,  a firm  would  engage in ____________ for developing  and  marketing  a new product;-

Major  strategies  regarding   promotion mix are :-

Where sellers combine several products in the same package is known as:-

The  benefits  of marketing   channels  are ;-

Want  for  specific product  by an  ability  to pay is called :-

Which is a reduced price marked  on the label by producer;-

__________ is  the policy adopted  by manufacturers  to get  success  in the field of   marketing :-

Free sample is given to consumer  in case of:-

Which is not a function performed by Public relation department:-

A place   where goods  are  bought  and  sold  against the price  consideration  between the  buyers  and  the sellers  is called ;-

A product with the _______ is a green product:-

_______ advertisement is  used at the time of introducing  a new  product in the market;-

The  _________  concept  holds that  consumer  will  favour  products   that offer   the most in quality performance  and innovative  feature ;-

The companies that have become a tired and trusted household name are:-

In _______ marketing   ,  the seller  engages  in the mass  production ,  mass distribution  and mass promotion of  one product  for all  buyers ;-

The act of creating an image about a product of brand in the consumer mind is known as:-

The strategy of using as many out lets as possible is called:-

_________  is  an element of  buying :-

_________ is the marketing  and financial value associated  with a brand's  strength in a market:-

________ channel  is also  called  as  zero level  marketing  channel ;-