Marketing Quiz

___________ means  actual  transfer of   possession:-

Among the whom  ' a product  lifecycle is very much  similar  to  human life cycle :-

__________ motives  are those  which determine  where or  from  whom  products   are purchased ;-

Customers are showing greater  price sensitivity  in their search for_________:-

Multilevel marketing is also called as:-

A product with the _______ is a green product:-

Price is the only element in the marketing mix that produces :-

SSTs  stands for :-

The  word   positioning   was coined  by ;-

Trading up  is  the act of  ___________ high  priced  prestigious  products  to existing  product line:-

____________ advertisement is small , graphic links placed on a web page;-

Dividing  the market into  homogeneous   groups is called :-

Goods are sold in small packets in ________ markets:-

Trading down is a method of product line modification by:-

All  the  trademarks  are  brand ;-

Marketing  is  the term used to refer  only to  the sales function  within  a  firm ;-

Most procedures use __________  to  bring  their products  to market ;-

The strategy that encourage dealers and distributors to sell a product is known as:-

_____________ is a type of  price discrimination in which price varies according to quantity sold;-

Products seen as only suitable in one single market:-

Marketers have classified  products on the basis of  _____________ characteristics:-

What is the full form of  MPR:-

We guarantee every product we sell' appeal to ____________ motive:-

Which  refers  to marketing  channel ;-

The principal  function of  an  electronic  market is to facilitate the search  for the :-