Marketing Quiz Online 2 Welcome to Shaheen Leader Academy We expect 100% result. Click on Start Button. Your time is Ended. Thanks Marketing Markeeting Quiz 1 / 25 Logistics means ;- Flow of goods Production Consumptions 2 / 25 ______ is not a step in advertising compaign:- determinig ad objective supply of goods selecting ad objective market analysis 3 / 25 _____________ is referred to as segmentation:- Mass marketing Niche marketing Differentiated marketing 4 / 25 The concept of marketing mix was developed by ;- NH borden Stanton Philip Kotler 5 / 25 _____________ sells to the customer ;- Wholesaler Retailer Broker 6 / 25 A value  proposition is the full ________ of a ____________ the full mix of  benefits upon which it is positioned :- Positioning , retailer Package , product Positioning , brand 7 / 25 _______ is not a part of the marketing mix ;- Place purpose Product 8 / 25 The marketing audit is a part of:- Strategic control Efficiency control Annual plan control 9 / 25 Yellow goods include _______ goods:- Orange & red Red & white White & brown 10 / 25 __________ is aimed at encouraging renewed use of a product in which market interest has declined:- De marketing Synch rod Re marketing 11 / 25 Colgate is offering scholarships worth one lakh rupees to Indian student. This highlights:- Advertising clutter Corporate social responsibility Advertising revolution 12 / 25 Which is an example of indirect selling:- Face to face selling Telemarketing Door to door selling 13 / 25 The three major types of non store retailing are direct selling, direct marketing and ______:- Retail chain Self service store Automatic vending 14 / 25 Identifying and providing different marketing mix for each of the segment is known as:- Concentrated marketing differentiated marketing Undifferentiated marketing 15 / 25 A good catchy phrases used and repeated often in an advertisement is:- trade mark brand name idea slogans 16 / 25 Mercatus means ;- To sell To trade Buting 17 / 25 In ________ more customers would like to buy the product than can be satisfied ;- Overfull demand Irregular demand Latent demand 18 / 25 Marketing planning includes:- Product policy All of them Price policy 19 / 25 Price is the only element in the marketing mix that produces :- Fixed cost Expense Revenue 20 / 25 The target group for marketing of Internet banking is :- All computer literate customer All customer All literate customer 21 / 25 Which is not a characteristics of International marketing :- It is a sub part of marketing It is multinational process It is concerned with home nation 22 / 25 Setting price on the basis of the demand for the product is known as;- Competition based pricing Cost based pricing Demand base pricing 23 / 25 Re marketing is used for  creating demand for  ________;- Non usable product The renewed use of existing product Reusable product 24 / 25 In ________ appeals are emotional:- Advertising Consumer promotion Dealer promotion 25 / 25 Rural consumers are:- Quality sensitive Less price sensitive Price sensitive Your score is Restart quiz Subscribe our Channel Here
